New Venture Creation

A Framework for Entrepreneurial Start-Ups

by Paul Burns

Entrepreneurial character tests

The following tests will help you to assess your entrepreneurial character and creativity.

General Enterprise Tendency Test

The General Enterprise Tendency (GET) test (version 2) provides you with the opportunity to reflect on whether you have an entrepreneurial character. It’s a 54-question instrument that measures personal character traits in the five dimensions of entrepreneurial character. The original test was developed by Sally Caird and Cliff Johnson ad Durham Business School in 1987–88 and has subsequently been developed into an online resource by Sally Caird.

The test has been designed to bring together and measure a number of personal ‘tendencies’ commonly associated with the enterprising person. These include:
  • Need for achievement
  • Need for autonomy
  • Creative tendency
  • Risk taking
  • Drive and determination

AULIVE Creativity Test

The AULIVE creativity test provides insight into your creative character. It is a 40-question instrument that assesses you on eight dimensions against answers from others with similar backgrounds.

The dimensions are:
  • Abstraction–the ability to apply abstract concepts/ item. Press return to create a new list item
  • Connection–the ability to make connections between things that do not appear to be connected
  • Perspective–the ability to shift one’s perspective on a situation in terms of space, time and other people
  • Curiosity–the desire to change or improve things that others see as normal
  • Boldness-the confidence to push boundaries beyond accepted conventions. Also the ability to eliminate the fear of what others might think of you
  • Paradox–the ability to simultaneously accept and work with statements that are contradictory
  • Complexity–the ability to carry large quantities of information, and to manipulate and manage the relationships between such information
  • Persistence–the ability to force oneself to keep trying to find more and stronger solutions even when good ones have already been generated